It’s always interesting to look at different business models, different thoughts and ways to build successful companies and products. A best-seller about the subject is the book called “Wikinomics” by Don Tapscott and Anthony D. Williams, looking at how to build on the power of openness and transparency for success.
Building on the amazing success of open-source in the software development world, this book looks at business models that apply similar strategies as a competitive advantage compared to other players in their respective industries. With many insightful examples and sometimes ideas going at the opposite of the traditional corporate thinking, this book is worth a read!
Continue reading “Wikinomics” by Don Tapscott and Anthony D. Williams
Interesting how red has a negative connotation and blue has a positive one. Mr. Kim and Mauborgne, in their book “Blue Ocean Strategy” compare the bloody red ocean strategies (doing more of the same) vs. re-defining the name and rules of the game in a nice blue ocean (without the bad weather). This book provides great ideas about thinking about the customer first, making the competition irrelevant in the process.
Why do many companies compare their products with what the competition is doing and fight a features war while needing to be very careful on costs? Why not look at what the customer needs and wants to focus on that instead? In a step-by-step approach, “Blue Ocean Strategy” provides a way of defining a strategy that will make the competition irrelevant and minimize costs at the same time. A well-worth read!
Continue reading “Blue ocean strategy” by W Chan Kim and Renee Mauborgne